Create, plan and oversee a variety of digital campaigns across a range of digital channels
Analyse trends and making data-driven decisions
Collaborate with Demand Generation team (content, digital ad buying, creative, lead generation etc)
Account and campaign strategy development, ongoing results analysis, optimization and strategy refinement
Account direction and management including setting client expectations, project plans, budget and forecast, and oversee quality and accuracy of deliverables
Research and pursue opportunities for client growth (i.e. upsell & cross-sell)
Assist with research and presentations for new business development as necessary
Embrace thought-leadership by staying up-to-date on industry news, technology trends and best practices
Keep up with current digital marketing trend and best practices and be able to create viral growth
Generate lead through inbound and outbound marketing
Job Requirements:
Minimum 1 year of digital marketing experience (working with cross-functional teams is a plus)
A solid understanding of the dynamic interactive marketing industry (marketing principles, web development, measurement and analytics, internet technology, UI/UX, content strategy, etc.) and the ability to “connect-the-dots” across channels and touch points
An exceptional work ethic and the willingness to go above and beyond to get the job done while maintaining a supportive, empowering and positive attitude.
Takes initiative to innovate and solve problems without direct supervision and/or direction
Strong analytical skills and business acumen are a must along with the ability to be detail- and deadline-oriented while managing multiple projects
Integrate and analyse data from all forms of online media including paid search, organic search, display, email, social media, etc. to make decisions, optimize accounts and accomplish clients’ high-level goals
Direct experience with PPC, SEO, social media advertising, and email campaign strategy and execution.
Selangor Office: A-03-01, Block A, Sunway Geo Avenue, Jalan Lagoon Selatan, 47500 Bandar Sunway, Selangor Penang Office: 01-02-15, Terrace Plus, Tingkat Mahsuri 5, 11950 Bayan Baru, Penang