Chinese New Year Insights For Your Business Advantage

Our team at TRINITY42 has worked hard to provide you with Chinese New Year insights from the past year to help our most cherished clients enhance their business opportunities during the upcoming festive season in 2021. 

Seeing how the trends have been constantly shifting due the impact of the COVID-19 pandemic, we figured that it would be a great opportunity for us to provide you with some carefully analyzed insights on how you could leverage your business in 2021 from these gathered infographics. 

Fashion & Apparel Industry

As seen below, the web search for the fashion and apparels industry saw a steady rise from the month of January 2020 until the end of Chinese New Year. For this year, we highly recommend you to launch your campaigns as early as this month to take advantage of the current rising trend.

Beauty Industry

Searches for ‘aesthetic treatments’ gained high popularity during Chinese New Year last year. Noticing the high demand, we recommend you to leverage on this trend once again, this year and build your digital presence across social media platforms. It is also worth noting that copywriting contents should be paid more attention when executing.



Hamper

The search for hampers during Chinese New Year in 2020 did not see much of an interest as well among consumers which could be attributed to the gradual increase of COVID 19 cases over the following months. Seeing how we are currently under the MCO order, it is safe to say that the trend will be continuing again this year. 



Valentine’s Day Flower & Gift

Valentine's Day saw an increase in search among consumers last year. So, if you belong to this category of resellers and service providers, capitalize on increasing your offerings this year too for a boost in sales and revenue income. 



To sum it all up, if you do belong within these aforementioned industries, now is the perfect time for you to study your offerings better in order to boost sales and marketing efforts for your business.

We also provide you with business consultation services if you are looking for ways to further enhance your offerings this year. Simply reach out to us and we will be more than happy to provide you with the best of solutions to cater for your business needs moving forward! 

Traditional marketing is so yesterday. Learn how to grow your business digitally with TRINITY42.